Xandr is a Demand Side Platform that partners with Connected TV providers to offer one of the world's largest premium advertising marketplaces.
MetaRouter streams page and behavioral data to Xandr in real-time to power audience building and performance tracking within the Xandr platform. MetaRouter's data infrastructure relies on server-side integrations for vendors like Xandr, meaning a Xandr tag is never required to stream customer data to the platform. Take full control over the customer data you send to Xandr with MetaRouter's transformation UI.
Integration Information
This information is coming soon. The integration is available, but we're working through updating the documentation.